When the client trusts the DP emphatically because of his creativity and work ethic, the results are limitless. End. Creative Group's Bruce Asbury was hired by DP John Urbano for Keith Urban's Somewhere In My Car video where he art directed, cast talent, scouted locations and produced. Somewhere In My Car was nominated for CMT Male Video of the Year (2014). Bruce Asbury also produced and art directed Keith Urban's The Fighter  (with Carrie Underwood) which won CMT's Music Video of the Year (2017).